DDS is a trade magazine for education sector. I was responsible for generating the layout and cover design from scratch. To escape the serious and traditional trend, I suggested a positive bright and contemporary layout using simple and full of light fonts. I played a bit with the column shape and used some vivid colours in background of text. I managed to avoid typical for this kind of publication old-fashioned, stiff style. As a result my client gained a nice approachable publication which I designed further for a next few months.
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